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You may have noticed a new look on some of our products — our old tree logo has now evolved into BBR, a bold and modern representation of speed, technology, and innovation.
This change reflects the direction our brand is heading. As we continue to grow and release more advanced products, like our Blackberry SSDs and Pro Series RAM, we wanted a logo that better communicates our commitment to performance and future-focused design.
However, you might still see our previous tree logo on some of our earlier PC and Notebook RAM models. Rest assured, whether it’s the old logo or the new one, it’s the same brand, same quality, and same team behind every product.
We’re proud of where we started — and even more excited about where we’re going.
Thank you for growing with us.
— Team Blackberry (BBR)